This vintage advertisement from Sears promotes the sale of Apple IIc computers. The visual elements feature a simple black background with bold, text-based typography. The composition prominently displays the Apple IIc computer model and emphasizes the "Ofertas de Feria" or "Fair Offers" available. The subject matter is the promotion of Apple's products, specifically the IIc model, with details on the technical specifications and discounted prices. The artistic style is reminiscent of early computer-era marketing, utilizing a minimalist approach with emphasis on the product information. The context suggests this was likely an advertisement in a Spanish-language publication, targeting consumers in a fair or promotional setting. ...
Fernando Bryce (born in 1965 in Lima) attended university in both Lima and Paris and lived for many years in Berlin. His drawings systematically re-examine the ways in which historical events are represented in print media. The process, which Bryce describes as “mimetic analysis” involves selecting archives for print materials such as advertisements, newspaper articles, and propaganda brochures to faithfully reproduce a selection of these materials, creating his own “reconstructions.” ...
80M2 Livia Benavides is an art gallery specialised in Peruvian conceptual art. The gallery opened in Lima as a response to a scarce infrastructure for the arts. From then on, the gallery is focused on developing critical discourses on contemporary issues. We are interested in different voices, practices and aesthetics focused on political and social reflection. By promoting the works of established and emerging artists who have influenced the local artistic scene, we intend to introduce new names internationally. The gallery strives to build bridges between the local and international contributing to an interchange that goes beyond borders. 80m2 Livia Benavides advocates for non- conventional exhibitions spaces that transcends the white box experience. With the intend to reach a broader spectrum of the community and to rethink exhibition venues. ...
