Visual Elements: The image depicts a tiled wall with a large sign prominently displayed. The sign features a distinct green and white color scheme, with the Lacoste logo and the text "Gentleman Farmer" prominently featured.
Subject Matter: The sign appears to be an advertisement for a Lacoste event or exhibition, likely held at the "Forum des Halles" location mentioned in the text.
Artistic Style and Technique: The overall design of the sign follows a minimalist and geometric approach, with clean lines and a straightforward layout.
Context: The artwork likely reflects Lacoste's branding and marketing strategy, aiming to promote their brand and association with the "Gentleman Farmer" concept during an event or exhibition at the Forum des Halles in Paris. ...
Mohamed Bourouissa’s practice traces and presents the complexity of socio-economic issues through his distinct creative vision. Often spending long periods of time in social groups or communities that he is inspired by, Bourouissa creates films that transcend the distinction between documentary and fiction. For his acclaimed work Horse Day (2014–15), the artist moved to a run-down area in Philadelphia, USA, to make, what he calls, his alternative to a cowboy movie, but eventually filming the life of local communities instead. Through film, rap, sound and photography, among other means of expression, the French-Algerian artist poses challenges to the simplicity with which mainstream and mass media portrays peripheries of societies. Bourouissa’s work is a poetic exploration of the complexity of life, striving to provide agency for those marginalised and excluded. ...
